Brand Concepts

Brand Concepts is a leading company specializing in licensed fashion and lifestyle products, with a primary focus on travel gear, bags, and accessories. The company's vision is to serve the fashion-conscious consumer with excellent products and an ownership experience that creates value for all its stakeholders and society. Its mission is to become the top company in India for fashion bags, travel gear, and accessories. It holds a varied portfolio featuring major licensed brands such as Tommy Hilfiger, United Colors of Benetton, and Aéropostale. Alongside licensed brands, the company also develops its own labels, Sugarush and The Vertical, to cater to a diverse range of customers. Demonstrating an expanding footprint, the company operates 39 retail stores located across 15 different states in India.;