Motisons Jewellers IPO

Motisons Jewellers Limited

₹13,000 /250 sharesMinimum Investment

Motisons Jewellers IPO Listing Details

Listed OnIssue PriceListing PriceListing Gains
BSE & NSE₹55.00₹108.00₹53.00 (96.36%)

Motisons Jewellers IPO Details

Bidding DatesMin. InvestmentLot SizePrice Range
18 Dec ‘23 - 20 Dec ‘23₹13,000250₹52 - ₹55
Issue SizeIPO Doc
151.09Cr
RHP PDF

Subscription Status As on 20 Dec '23, 5:30 PM

  • Qualified Institutional Buyers
    157.40x
  • Non-Institutional Investor
    233.89x
  • Retail Individual Investor
    122.07x
  • Total
    159.50x

About Motisons Jewellers

Motisons Jewellers sells a variety of jewelry including gold, diamond, kundan, and other precious and semi-precious stones. The company also offers an extensive range of products such as pearl, silver, platinum items, and other metal ornaments. Motisons Jewellers started their journey in 1997. Their collection extends to gold and silver coins, utensils, and artifacts, catering to diverse customer preferences. Their products are sourced from third-party suppliers across India, supplemented by in-house manufacturing for diamond and gemstone-studded jewelry. Motisons Jewellers also launched its online platform in 2011.;
Parent Organisation
Motisons Jewellers Limited
Founded
2011
Managing Director
Mr. Sanjay Chhabra

Strengths & Risks

  • Motisons Jewellers boasts a strong presence in Jaipur, Rajasthan, a region renowned for traditional jewelry manufacturing. Their showrooms are strategically situated in prime shopping areas like Johari Bazaar, Tonk Road, and Vaishali Nagar.
  • With over 300,000 jewelry designs, Motisons Jewellers stands out for its vast array of gold, diamond, and other precious jewelry across multiple price points.
  • Their inventory management system is finely tuned to each showroom's specific needs, blending market potential and competition analysis.The use of RFID tags and barcodes for tracking orders and repairs further exemplifies their meticulous approach to inventory control.
  • Their CRM module, backed by a robust IT platform, not only secures customer data but also enables trend forecasting and efficient logistics management, enhancing the overall customer experience.
  • Motisons Jewellers faces a risk concerning the concentration of its four (4) showrooms in a single geographic location, specifically Jaipur, Rajasthan. Any unfavorable developments impacting this region could potentially exert a negative influence on the company's business, prospects, financial condition, and operational results.
  • Past legal proceedings involving the promoters, specifically in relation to betting in IPL matches, could potentially reopen and negatively impact the company's reputation and business.
  • Some promoters and promoter group members are involved in proceedings with regulatory authorities like SEBI. Any unfavorable outcome could significantly impact the company’s operations and reputation.
  • Motisons Jewellers has obtained unsecured loans totalling Rs. 11,444.53 lakhs as of October 31, 2023, from its promoters and members of the promoter group. This could strain the company’s finances, especially if alternative funding sources are unavailable.
  • A high percentage of the company's working capital requirements is met through borrowing. Difficulty in securing future borrowings could adversely affect the business.
  • The company’s high inventory levels and long inventory turnover days could hinder its ability to respond swiftly to changing market demands and trends.
  • Personal and corporate guarantees by promoters for secured loans pose a risk. A default could place financial strain on the guarantors and indirectly affect the company.
  • Previous delays in Provident Fund contributions highlight a risk of non-compliance with statutory obligations, potentially leading to legal and financial consequences.
  • Ongoing legal proceedings against the company, its promoters, and directors could result in liabilities and negatively impact business operations.

Financials

*All values are in Rs. Cr
No Graph Data To Display

Application details

Apply asPrice bandApply upto
Regular52 - 55₹2 Lakh
High Networth Individual52 - 55₹2 - 5 Lakh
For Motisons Jewellers IPO, eligible investors can apply as Regular.
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