One of the largest manufacturers of helmets with leading brands and a wide product range
Focuses on the requirements and style aspirations of customers and has developed expertise in creating innovative designs with a focus on quality and optimizing fit, comfort, and sizing.
Strong pan-India and global presence supported by an extensive and well-developed sales and dealer network and major quality accreditations
A capital-efficient and scalable business model
Experienced Promoters and Management team
Failure to maintain and/or enhance the ‘Studds’ and ‘SMK’ brands
Inability to anticipate and respond to changes in customer preferences in a timely and effective manner
Failure to procure adequate amounts of raw material at competitive prices
Dependency on certain raw material suppliers
Dependency on export sales of products to the USA, African, Asian, European, and Latin American countries
Inability to protect or use its intellectual property rights
Non-compliance with and changes in, safety, health, labor, and environmental laws and other applicable regulations
Failure to obtain, maintain or renew the statutory or regulatory licenses, permits, and approvals required to operate its business
Dependency on the research and development capabilities and failure to derive the desired benefits from its product research and development efforts
High level of dependency on sales to OEMs, Central Police Canteens and the Canteen Stores Department
Inability to successfully expand, maintain or leverage our strategic alliances and arrangements with various OEMs and dealers