Aspire & Innovative Advertising Limited is in the business of trading consumer durables, including kitchen appliances, home appliances, white goods, mobile phones and accessories, and solar products, sourced from brands like Bajaj, Prestige, Vivo, Samsung, and more. The company caters to mainly rural and semi-urban areas in India.
The company has established commercial partnerships with intermediaries including Non-Banking Financial Companies (NBFCs) and Micro Finance Institutions (MFIs), as well as warehousing and transportation facilities across 28 states in India. The company has collaborated with 15 intermediaries for marketing its products across locations.
The company's product portfolio consists of over 50 items, including pressure cookers, induction cooktops, mixer-grinders, dinner sets, sewing machines, ceiling fans, irons, inverter bulbs, electric heaters, mobile phones, televisions, refrigerators, washing machines, headphones, solar lanterns, and more. In 2022, the company expanded its offerings by introducing Stainless Steel Dinner Sets under its proprietary brand name, alongside its existing range of third-party brands. Additionally, in 2023, the company further diversified its product line by introducing pressure cookers branded under its own name, "Aspire Classico.";
Managing director
Mr. Nitesh Agarwalla
Parent organisation
Aspire & Innovative Advertising Limited